RSVP Awards

Shoestring Budget

Any campaign that was accomplished for a total expenditure of under $20,000 with a cost per contact not exceeding $25.00.  The true value of the campaign should be reflected, including media and production, incentives/offer, agency costs (whether pro bono or not), postage etc. 

Judges will look for:

• clear measurable evidence the campaign was delivered for a total budget of under $20,000 (including all pro bono work)
• the ROI on the campaign, and despite the low budget, how it has driven strong, measurable results.

Winners Gallery

2010 Winners

X1 Dessert - Silver

2009 Winners

DON'T HANG ABOUT! - Silver

2008 Winners

SPCA - A Very Silent Night - Gold
Bombing Wellington - Silver
ASB Payslip DM - Bronze
Spray Now - Bronze